Create Your First Project
Start adding your projects to your portfolio. Click on "Manage Projects" to get started
Business Strategy for Oso Handmade Soap
Location
Oso Handmand Soap Company
Northern IL
Date
2013
Role
Strategic Consultant
Project type
Marketing Strategy for company
Additional roles
Owner, Operations, Financial officer
Tools
Microsoft suite of products
This was a large project that required time to complete researching the competition, a marketing plan, targeted audience identification, branding, and a timeline and budget. A work in progress binder was created so the business could adjust as the years progressed, and as they gained more insight to the industry and their audience's needs.
Results - Oso Handmade Soap Company became a profitable company serving a niche market nationwide for 8 years.
What I enjoyed - To put in the work from the start made it easier to pivot when challenges arose. Knowing there were standards to refer to also made other areas of the business flow easier.
