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Business Strategy for CORE Martial Arts Pro Shop


Strategic Consultant for new Pro Shop business

Project type

Strategic planning for brand development through online and offline presence




Google Doc/Sheets/Slides, Square developer tool


CORE Martial Arts
Libertyville, IL

Additional role

Marketing & Operations manager to Pro Shop

Worked with business owners to identify the strategy, to establish the timeline, and develop an off line and online presence with ecommerce capabilities that will become the new Pro Shop business. The business owners needed a professional marketer to develop, manage, and provide analysis monthly and annually for this business that made up 30% of their business income.

Successfully grew Gross revenue by 13% and Net revenue 10% year over year

What I enjoyed - Getting in on the beginning of a brand and being a part of the vision is very powerful.

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